Hodge is a performance-driven logistics and material handling company that delivers smart,
efficient ways to approach the many layers that go into the development and execution of
the supply chain. Hodge is a 60-year-old company operating in 24 locations across five
Hodge wanted to improve their employee recruitment and retention strategies in order to 1)
reduce churn, 2) build stronger brand buy-in, and 3) improve the new employee experience.
Through a custom Innovation Works® recipe, Hodge was able to leverage the collective
intelligence of more than 55 employees to identify key areas where recruitment and
retention could be improved. Participants in the process included a diverse mix of
employees, including new hires, long-time veterans, hourly, salaried, entry-level, and c-suite.
Through a team-based process, employees narrowed in on the first day and 30-day
experiences as key inflection points that could move the needle on employee retention.
They developed, refined, and pitched ideas, evaluated implementation results, iterated
concepts, and continually applied Innovation Works® strategies to create value.
“We found a lot of opportunities to improve our initial impression for new hires through this
process. As a result of these sessions, we’ve implemented a new orientation process that
creates opportunities for employee feedback and makes them feel like a part of the family
right from the start.”
- Jordan Fullan, VP Human Resources
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